← Back to home
Business and personal brand

People look you up before they reply.

A client gets your name from a friend, opens Google, and finds an Instagram account with three posts. Or a competitor. Either way they've decided before you knew they were looking.

Request a call
Before / after

What changes with a real site.

Before

  • A competitor with a better site gets the job, even with worse reviews
  • You type out your prices again in every DM
  • Someone recommends you and has nothing to send but your phone number
  • Searching for what you do brings up everyone but you

After

  • The offer is clear before the first call, so that call is shorter
  • Services, prices and common questions are written down once
  • Referrals forward a link instead of a number
  • You show up locally for the thing you actually sell
Cases

Work that already does this.

What the research says

Before they call you, they look you up.

76%

look a company up online before they visit in person.

Visual Objects, survey of 500 US consumers, 2021 ↗

1 in 4

Americans say they don't trust a company without a website at all. Among millennials it's 31%.

SurveyMonkey, 3,053 adults in the US, UK and Canada, 2018 ↗

46%

of people judged how credible a site was partly by how it looked: layout, fonts, colours.

Stanford Persuasive Technology Lab, 2,684 participants, 2002 ↗

Site vs no site

Why having a site beats not having one.

24/7

Answers questions without you

The questions you get asked every week go on the site. Fewer people ask them in DMs.

1×

Write the offer once

Get the offer right on one page instead of rewriting it in fifty chats.

€

Easier to raise prices

It's hard to charge more when nothing online shows why you're worth it. A site with past work and reviews makes that easier.

Mini test · 1 minute

Do you need a site right now?

Has a client asked if you have a website?
Do you explain your prices in DMs more than once a week?
Do most of your clients come from referrals?
Would you like to charge more than you do now?
Does a competitor look more serious online than you?

Let's talk it through.

Request a call